Monday, April 20, 2009

Tips on How to be Persuasive in One’s Professional Writing by Eusebio Moreno.


“The purpose of persuasive writing is to ask your reader to agree with your position about the subject you are writing about. In doing so, you may be requesting from them to change their present opinion, working procedure or habits. The following tips can help you be persuasive in your professional writing:

1. To be persuasive, it is of critical importance to strive to keep your reader’s needs, as well as your own, clearly in mind.

2. It is important to acknowledge that people tend to resist change and in order to overcome this natural resistance to change, you’ll have to establish the need for your recommendations and support it with convincing, objective evidence.

3. Always address your audience with a respectful and courteous tone and language.

4. When writing to persuade your audience, do not overlook opposing points of view. Try to demonstrate the advantage of your viewpoint over those of others.

5. Finally, use the appropriate medium for communicating with your audience.” (Alfred, Brusaw and Oliu, p.71, 74)


Following this tips, can help you be persuasive in your professional writing.

Bibliography:
Alfred, Gerald J., Charles T. Brusaw, and Walter E. Oliu. Writing That Works Communicating Effectively on the Job. 3rd ed., Boston: Bedford/St. Martin’s, 2007.

2 comments:

  1. Thanks Eusebio. This is some great information about writing persuasively. I completely agree with tip number five. If you don't use the appropriate medium, you won't be presenting your arguement clearly and there might be a possibility that the audience won't get your message at all.

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  2. Thanks for the tips. It has been a pleasure working with you this semester.

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